ICYMI: 5th – 11th of February

February has always been a strange month to me: slow, lazy and cold but also the month I was born, which always means huge celebrations. Big ups and downs, as the news I’m reading in these days. Fashion dancing with diversity and inclusion but at the same time taking false steps here and there; some retailers embracing enthusiastically new trends and consumer’s need and others just doing the opossum and pretending to be dead.

I don’t know why this thought on a Monday morning, better have another cup of coffee and trying to get s**t done instead! But first, here we leave the most interesting news from past week!

Wish you all a very good day!

1.Target is merging all of its app in a unique one, this is why: https://digiday.com/retail/target-focusing-mobile-strategy-single-app/

2. Splitit app helps retailers by offering customers the possibility of paying by installment https://www.forbes.com/sites/pamdanziger/2019/02/09/how-splitit-helps-retailers-make-more-money-by-offering-customers-installment-payments/#312bec3ba76a

3. A few omnichannel retail trends to think about https://www.cpcstrategy.com/blog/2019/02/omnichannel-retail/

4. Footlocker last move: an all in to e-commerce https://techcrunch.com/2019/02/07/foot-locker-invests-100-million-in-goat-group/

5. An incredible example of AR retail: Tenth Street Hats https://www.forbes.com/sites/bernardmarr/2019/02/08/augmented-reality-in-retail-the-incredible-case-of-tenth-street-hats/#79f08b8412e8

 

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